ZP
DESIGNS
WINSOME ORGANIC
SKINCARE
Scope
Medium
Location
New York, NY
Year
2017
Position
Conceptual Design
About
We were in charge of everything from advertising & marketing efforts, to overall brand image & feel. Planning out advertisements, monitoring campaigns for promotion purposes and revising presentations as needed along with shaping brand standards was half of our job. The other half consisted of setting clear objectives to guide our marketing direction, including managing the creation of marketing alliances, brand strategy, public relations strategy, creative strategy and digital/social strategies all geared toward profitability.